A Beautiful Print Piece for a Rockin’ Show
The countdown to the 2012 Rifflandia Festival is on and Victoria is getting amped! Only 6 more sleeps until some amazing talent descends on this fine city of ours and envelopes us with great music, art and food.
As a precursor to the festival, the crew at Rifflandia HQ created and released a magazine in August filled with info on the 4-day extravaganza. If the magazine is any indication of what this year’s festival is going to be like, things are going to be alright! The publication itself is almost like a manual as it outlines and highlights the best ways in which to utilize the city, its venues and attractions to get the most out of the festival. Actually, scratch that. Manuals are dull, boring and no one really wants to read them. The Rifflandia magazine is a thing of beauty that was made to be devoured and cherished all at once with a pint of Rifflandabrau to help soak it all up.
Rifflandia is for everyone: your grandma, your chiropractor, your nephew Maurice, and it’s about choice: from what bands you want to see, to what food cart to hit up or even to what colour of Rifflandia magazine to pick up. This first choice, whether to opt for the coral, lime, orange or teal cover, speaks to the variety of the festival itself and shows that the fine people at Rifflandia have you covered….yep, for real. The vibrant covers juxtaposed with the matte stock and royal blue foil stamp are small touches that define a festival that strives to offer the best to its concert-goers and is succeeding.
Beyond the cover, inside those aromatic matte pages, the magazine presents a plethora of information in a laid-back yet cool manner – nothing is ostentatious here. The band write-ups are mixed with subtle ads for awesome local businesses, a guide to all things Rifflandia, horoscopes and more. There is also some interaction along the way with a cut-out fortune teller and Rifflandia passport – at 118 pages you need a change of pace from all the info and these offer a great little break, if you are willing to indulge!
You have 6 more days to grab a copy of the 2012 edition (if you can still find ‘em), read up on your favourite bands or discover new ones and begin to immerse yourself in the Rifflandia-world.
What’s Making this All Even BETTER?
Experience Tectoria, of course!
If you haven’t heard, ViaTEC is putting a brand new event within the Rifflandia festivities. Experience Tectoria is to serve as an example of why Victoria is Canada’s Smartest City and why Tectoria should be a desirable destination for technology professionals of all types.
This event will be hosting an impressive line up of guests that you will not want to miss. Dan Gunn, Executive Director of ViaTEC, is so excited he is rumoured to have said that he would pay top dollar JUST to see Reggie Watts. A rumour we’re sure he won’t deny! But with a panel of VIP’s like Jim Hayurst (Author, Speaker), Dave Olsen and Greg Gunn (of Hootsuite) and even Steve Dotto (of Dotto Tech), to name a few, that money will be MORE than well spent.
If you are interested in attending this cherry on top of the icecream that is Rifflandia, register now. These VIP passes are going like hotcakes! Erm… Hot sundaes with cherries on top! Here’s how: Register for Experience Tectoria